Privacy Policy

1. Introduction

Departed (“we,” “us,” or “our”) operates the website at https://departedguide.com (the “Site”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or submit inquiries through our contact forms.

2. Information We Collect

We may collect the following types of information:

• Contact information you provide through our inquiry forms: name, email address, phone number, city, and state.
• Message content you include in inquiry form submissions.
• Usage data collected automatically: IP address, browser type, pages visited, time spent on pages, and referring URL.
• Cookies and similar technologies for analytics and site functionality.

3. How We Use Your Information

• To connect you with funeral service providers in your area (lead generation).
• To respond to your inquiries and provide customer support.
• To improve our Site and user experience.
• To analyze usage trends and site performance.
• To comply with legal obligations.

4. Lead Generation Disclosure

Departed is a lead generation service. When you submit an inquiry through our Site, your information may be shared with one or more funeral service providers in your area. These providers may contact you regarding the services you requested. We do not guarantee the quality, pricing, or availability of any provider listed on our Site.

5. Information Sharing

We may share your information with:

• Funeral service providers listed on our Site, to fulfill your inquiry requests.
• Service providers who assist us in operating the Site (hosting, analytics, email delivery).
• Law enforcement or regulatory authorities when required by law.

We do not sell your personal information to third parties for their own marketing purposes.

6. Data Sensitivity

We understand that funeral planning involves sensitive circumstances. We treat all inquiry data with appropriate care and limit access to authorized personnel and the specific providers you are requesting information from.

7. Cookies

We use essential cookies for site functionality and may use analytics cookies to understand how visitors use our Site. You can control cookie preferences through your browser settings. We do not use advertising cookies or tracking pixels for behavioral advertising.

8. Your Rights

Depending on your jurisdiction, you may have the right to:

• Access the personal information we hold about you.
• Request correction or deletion of your personal information.
• Opt out of data sharing for lead generation purposes.
• Request a copy of your data in a portable format.

To exercise these rights, contact us at privacy@departedguide.com.

9. California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect and share, and the right to request deletion. To submit a CCPA request, contact us at privacy@departedguide.com.

10. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required by law. Lead inquiry data is retained for up to 24 months.

11. Security

We implement reasonable technical and organizational measures to protect your personal information, including encryption in transit (TLS), access controls, and secure data storage. However, no method of transmission over the Internet is 100% secure.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last updated” date. Your continued use of the Site after changes are posted constitutes acceptance of the updated policy.

13. Contact Us

If you have questions about this Privacy Policy, contact us at: privacy@departedguide.com